hi, i'm cassie
ux designer
with a curious and data-driven mindset, I design seamless and delightful experiences
focusing on
utility ∩ usability
utility ∩ usability
Vani
UX designer @ Cialfo
Cassie has strong skills in design systems, and documentation on each component helps other designers to work efficiently. She is an empathic, motivating person who cares about the end users and their needs.It gives me great pleasure to say she is my work bestie who makes conversation more fun and meaningful. Her open attitude always sparks more discussion about design and everything connected.
Bryan
Founder @ Calibrate
I meet many people every day, but only some leave the marks, and one of them is Cassie. Cassie's determination to deliver work beyond her scope at an astounding level was unlike I've seen before and she has made a significant improvement in our company's operations. She constantly innovates and brainstorms of methods on how to take the company to the next level which is where she spearheaded a team to produce Calibrate's first Design Language System.
Elizabeth
UX designer
Cassie is a very sincere mentor who goes out of her way to impart knowledge. She encourages active thinking by pushing those under her to go beyond conventional thought processes, so that the user's needs will be considered from various aspects. Cassie guides, but does not over-indulge those under her by spoon-feeding them with information because she believes in the importance of critical thinking. She has a strong teaching ethos and knows how to deliver them well.
Ridzwan
Senior UX designer @ Cialfo
Her collaborative nature, along with her ability to communicate and sell her designs to stakeholders, made her a valuable asset. She's also able to identify broken processes within the design team, and constantly suggests ways to improve how we design. This was demonstrated in her contributions to Cialfo's design system. Despite the challenges at work, Cassie always brings a lot of energy and gives her best. She's a joy to work with and given the chance to work with her again, I would jump at that opportunity.
Vani
UX designer @ Cialfo
Cassie has strong skills in design systems, and documentation on each component helps other designers to work efficiently. She is an empathic, motivating person who cares about the end users and their needs.It gives me great pleasure to say she is my work bestie who makes conversation more fun and meaningful. Her open attitude always sparks more discussion about design and everything connected.
Bryan
Founder @ Calibrate
I meet many people every day, but only some leave the marks, and one of them is Cassie. Cassie's determination to deliver work beyond her scope at an astounding level was unlike I've seen before and she has made a significant improvement in our company's operations. She constantly innovates and brainstorms of methods on how to take the company to the next level which is where she spearheaded a team to produce Calibrate's first Design Language System.
Elizabeth
UX designer
Cassie is a very sincere mentor who goes out of her way to impart knowledge. She encourages active thinking by pushing those under her to go beyond conventional thought processes, so that the user's needs will be considered from various aspects. Cassie guides, but does not over-indulge those under her by spoon-feeding them with information because she believes in the importance of critical thinking. She has a strong teaching ethos and knows how to deliver them well.
Ridzwan
Senior UX designer @ Cialfo
Her collaborative nature, along with her ability to communicate and sell her designs to stakeholders, made her a valuable asset. She's also able to identify broken processes within the design team, and constantly suggests ways to improve how we design. This was demonstrated in her contributions to Cialfo's design system. Despite the challenges at work, Cassie always brings a lot of energy and gives her best. She's a joy to work with and given the chance to work with her again, I would jump at that opportunity.
Vani
UX designer @ Cialfo
Cassie has strong skills in design systems, and documentation on each component helps other designers to work efficiently. She is an empathic, motivating person who cares about the end users and their needs.It gives me great pleasure to say she is my work bestie who makes conversation more fun and meaningful. Her open attitude always sparks more discussion about design and everything connected.
Bryan
Founder @ Calibrate
I meet many people every day, but only some leave the marks, and one of them is Cassie. Cassie's determination to deliver work beyond her scope at an astounding level was unlike I've seen before and she has made a significant improvement in our company's operations. She constantly innovates and brainstorms of methods on how to take the company to the next level which is where she spearheaded a team to produce Calibrate's first Design Language System.
Elizabeth
UX designer
Cassie is a very sincere mentor who goes out of her way to impart knowledge. She encourages active thinking by pushing those under her to go beyond conventional thought processes, so that the user's needs will be considered from various aspects. Cassie guides, but does not over-indulge those under her by spoon-feeding them with information because she believes in the importance of critical thinking. She has a strong teaching ethos and knows how to deliver them well.
Ridzwan
Senior UX designer @ Cialfo
Her collaborative nature, along with her ability to communicate and sell her designs to stakeholders, made her a valuable asset. She's also able to identify broken processes within the design team, and constantly suggests ways to improve how we design. This was demonstrated in her contributions to Cialfo's design system. Despite the challenges at work, Cassie always brings a lot of energy and gives her best. She's a joy to work with and given the chance to work with her again, I would jump at that opportunity.
Vani
UX designer @ Cialfo
Cassie has strong skills in design systems, and documentation on each component helps other designers to work efficiently. She is an empathic, motivating person who cares about the end users and their needs.It gives me great pleasure to say she is my work bestie who makes conversation more fun and meaningful. Her open attitude always sparks more discussion about design and everything connected.
Bryan
Founder @ Calibrate
I meet many people every day, but only some leave the marks, and one of them is Cassie. Cassie's determination to deliver work beyond her scope at an astounding level was unlike I've seen before and she has made a significant improvement in our company's operations. She constantly innovates and brainstorms of methods on how to take the company to the next level which is where she spearheaded a team to produce Calibrate's first Design Language System.
Elizabeth
UX designer
Cassie is a very sincere mentor who goes out of her way to impart knowledge. She encourages active thinking by pushing those under her to go beyond conventional thought processes, so that the user's needs will be considered from various aspects. Cassie guides, but does not over-indulge those under her by spoon-feeding them with information because she believes in the importance of critical thinking. She has a strong teaching ethos and knows how to deliver them well.
Ridzwan
Senior UX designer @ Cialfo
Her collaborative nature, along with her ability to communicate and sell her designs to stakeholders, made her a valuable asset. She's also able to identify broken processes within the design team, and constantly suggests ways to improve how we design. This was demonstrated in her contributions to Cialfo's design system. Despite the challenges at work, Cassie always brings a lot of energy and gives her best. She's a joy to work with and given the chance to work with her again, I would jump at that opportunity.
Vani
UX designer @ Cialfo
Cassie has strong skills in design systems, and documentation on each component helps other designers to work efficiently. She is an empathic, motivating person who cares about the end users and their needs.It gives me great pleasure to say she is my work bestie who makes conversation more fun and meaningful. Her open attitude always sparks more discussion about design and everything connected.
Bryan
Founder @ Calibrate
I meet many people every day, but only some leave the marks, and one of them is Cassie. Cassie's determination to deliver work beyond her scope at an astounding level was unlike I've seen before and she has made a significant improvement in our company's operations. She constantly innovates and brainstorms of methods on how to take the company to the next level which is where she spearheaded a team to produce Calibrate's first Design Language System.
Elizabeth
UX designer
Cassie is a very sincere mentor who goes out of her way to impart knowledge. She encourages active thinking by pushing those under her to go beyond conventional thought processes, so that the user's needs will be considered from various aspects. Cassie guides, but does not over-indulge those under her by spoon-feeding them with information because she believes in the importance of critical thinking. She has a strong teaching ethos and knows how to deliver them well.
Ridzwan
Senior UX designer @ Cialfo
Her collaborative nature, along with her ability to communicate and sell her designs to stakeholders, made her a valuable asset. She's also able to identify broken processes within the design team, and constantly suggests ways to improve how we design. This was demonstrated in her contributions to Cialfo's design system. Despite the challenges at work, Cassie always brings a lot of energy and gives her best. She's a joy to work with and given the chance to work with her again, I would jump at that opportunity.
Vani
UX designer @ Cialfo
Cassie has strong skills in design systems, and documentation on each component helps other designers to work efficiently. She is an empathic, motivating person who cares about the end users and their needs.It gives me great pleasure to say she is my work bestie who makes conversation more fun and meaningful. Her open attitude always sparks more discussion about design and everything connected.
Bryan
Founder @ Calibrate
I meet many people every day, but only some leave the marks, and one of them is Cassie. Cassie's determination to deliver work beyond her scope at an astounding level was unlike I've seen before and she has made a significant improvement in our company's operations. She constantly innovates and brainstorms of methods on how to take the company to the next level which is where she spearheaded a team to produce Calibrate's first Design Language System.
Elizabeth
UX designer
Cassie is a very sincere mentor who goes out of her way to impart knowledge. She encourages active thinking by pushing those under her to go beyond conventional thought processes, so that the user's needs will be considered from various aspects. Cassie guides, but does not over-indulge those under her by spoon-feeding them with information because she believes in the importance of critical thinking. She has a strong teaching ethos and knows how to deliver them well.
Ridzwan
Senior UX designer @ Cialfo
Her collaborative nature, along with her ability to communicate and sell her designs to stakeholders, made her a valuable asset. She's also able to identify broken processes within the design team, and constantly suggests ways to improve how we design. This was demonstrated in her contributions to Cialfo's design system. Despite the challenges at work, Cassie always brings a lot of energy and gives her best. She's a joy to work with and given the chance to work with her again, I would jump at that opportunity.
Vani
UX designer @ Cialfo
Cassie has strong skills in design systems, and documentation on each component helps other designers to work efficiently. She is an empathic, motivating person who cares about the end users and their needs.It gives me great pleasure to say she is my work bestie who makes conversation more fun and meaningful. Her open attitude always sparks more discussion about design and everything connected.
Bryan
Founder @ Calibrate
I meet many people every day, but only some leave the marks, and one of them is Cassie. Cassie's determination to deliver work beyond her scope at an astounding level was unlike I've seen before and she has made a significant improvement in our company's operations. She constantly innovates and brainstorms of methods on how to take the company to the next level which is where she spearheaded a team to produce Calibrate's first Design Language System.
Elizabeth
UX designer
Cassie is a very sincere mentor who goes out of her way to impart knowledge. She encourages active thinking by pushing those under her to go beyond conventional thought processes, so that the user's needs will be considered from various aspects. Cassie guides, but does not over-indulge those under her by spoon-feeding them with information because she believes in the importance of critical thinking. She has a strong teaching ethos and knows how to deliver them well.
Ridzwan
Senior UX designer @ Cialfo
Her collaborative nature, along with her ability to communicate and sell her designs to stakeholders, made her a valuable asset. She's also able to identify broken processes within the design team, and constantly suggests ways to improve how we design. This was demonstrated in her contributions to Cialfo's design system. Despite the challenges at work, Cassie always brings a lot of energy and gives her best. She's a joy to work with and given the chance to work with her again, I would jump at that opportunity.
Vani
UX designer @ Cialfo
Cassie has strong skills in design systems, and documentation on each component helps other designers to work efficiently. She is an empathic, motivating person who cares about the end users and their needs.It gives me great pleasure to say she is my work bestie who makes conversation more fun and meaningful. Her open attitude always sparks more discussion about design and everything connected.
Bryan
Founder @ Calibrate
I meet many people every day, but only some leave the marks, and one of them is Cassie. Cassie's determination to deliver work beyond her scope at an astounding level was unlike I've seen before and she has made a significant improvement in our company's operations. She constantly innovates and brainstorms of methods on how to take the company to the next level which is where she spearheaded a team to produce Calibrate's first Design Language System.
Elizabeth
UX designer
Cassie is a very sincere mentor who goes out of her way to impart knowledge. She encourages active thinking by pushing those under her to go beyond conventional thought processes, so that the user's needs will be considered from various aspects. Cassie guides, but does not over-indulge those under her by spoon-feeding them with information because she believes in the importance of critical thinking. She has a strong teaching ethos and knows how to deliver them well.
Ridzwan
Senior UX designer @ Cialfo
Her collaborative nature, along with her ability to communicate and sell her designs to stakeholders, made her a valuable asset. She's also able to identify broken processes within the design team, and constantly suggests ways to improve how we design. This was demonstrated in her contributions to Cialfo's design system. Despite the challenges at work, Cassie always brings a lot of energy and gives her best. She's a joy to work with and given the chance to work with her again, I would jump at that opportunity.
My north star in design is to create experiences that users want and enjoy using.
And these are key ideas of my workflow:
My north star in design is to create experiences that are both easy to use and visually appealing.
To achieve that, these are my core values:
01
Challenge assumptions
This is when you get interesting insights that brings you closer to a better experience, and a more active brain ~
01
Challenge assumptions
This is when you get interesting insights that brings you closer to a better experience, and a more active brain ~
01
Challenge assumptions
This is when you get interesting insights that brings you closer to a better experience, and a more active brain ~
01
Challenge assumptions
This is when you get interesting insights that brings you closer to a better experience, and a more active brain ~
02
Communication is key
Design isn't the start, nor is it the end. We need to communicate with various stakeholders from the business team to our engineers
02
Communication is key
Design isn't the start, nor is it the end. We need to communicate with various stakeholders from the business team to our engineers
02
Communication is key
Design isn't the start, nor is it the end. We need to communicate with various stakeholders from the business team to our engineers
02
Communication is key
Design isn't the start, nor is it the end. We need to communicate with various stakeholders from the business team to our engineers
WIP
03
Balance research & action
Never-ending research just brings you down a rabbit hole, hence it's essential to know when to stop and start trying and iterating!
WIP
03
Balance research & action
Never-ending research just brings you down a rabbit hole, hence it's essential to know when to stop and start trying and iterating!
WIP
03
Balance research & action
Never-ending research just brings you down a rabbit hole, hence it's essential to know when to stop and start trying and iterating!
WIP
03
Balance research & action
Never-ending research just brings you down a rabbit hole, hence it's essential to know when to stop and start trying and iterating!
want to create something magical?